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CHAPTER 11 - BUILDING A CUSTOMER-CENTRIC ORGANIZATION - CUTOMER RELATIONSHIP MANAGEMENT

CHAPTER 10 - EXTENDING THE ORGANIZATION - SUPPLY CHAIN MANAGEMENT

CHAPTER 9 - ENABLING THE ORGANIZATION - DECISION MAKING

CHAPTER 8 - ACCESSING ORGANIZATIONAL INFORMATION - DATA WAREHOUSE

CHAPTER 7 - STORING ORGANIZATIONAL INFORMATION

CHAPTER 6 : VALUING ORGANIZATIONAL INFORMATION