Organizations can undertake high-profile strategic initiatives including :
1) Involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability
2) 4 basic components of SCM include :
1) Involves managing all aspects of customer's relationship with an organization to increase customer loyalty and retention and an organization's profitability
2) CRM can enable an organization to:
- Supply chain management (SCM)
- Customer relationship management (CRM)
- Business process reengineering (BPR)
- Enterprise resource planning (ERP)
1) Involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability
2) 4 basic components of SCM include :
- Supply chain strategy
- Supply chain partner
- Supply chain operation
- Supply chain logistics
1) Involves managing all aspects of customer's relationship with an organization to increase customer loyalty and retention and an organization's profitability
2) CRM can enable an organization to:
- Identify types of customers
- Design individual customer marketing campaigns
- Treat each customer as an individual
- Understand customer buying behaviors
- Business process is a standardized set of activities that accomplish a specific task, such as processing customer's order
- BPR is the analysis and redesign of workflow within and between enterprises
- ERP is integrates all departments and functions throughout an organization into a single IT system so that employees can make decisions by viewing enterprisewide information on all business operations
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